
• 关于我们 •
Coumu Krillex 库姆•凯文品牌隶属于美国凯尔文克恩有限公司,公司采用产业纵向一体化的模式,集品牌管理与推广、商品研发设计、商品生产制造、销售为一体,公司产品始终保持与欧美时尚同步,引入更具个性化、风格独特的裁剪工艺、更加符合亚洲人体的版型设计和更具舒适性的面料,以其精致优雅的风格吸引着时尚的目光,服饰的优雅更需要有合适的时装来体现。通过永恒经典色调及修身紧致的独特设计,于简约的设计中注重细节上的变化,体现优雅与自信,非凡的时尚和气质,洞悉时尚的精神状态和心灵空间,来满足追求潮流、触角敏锐的年轻人们,是真正的“时尚缔造者”,Coumu Krillex 库姆•凯文服饰,是深受人们喜爱的品牌。
企业品牌文化与设计内涵的完美结合,彰显“个性”“时尚”“简约”“品位”的个性化特点。独特的细节设计感将具有西方血统的Coumu Krillex 库姆•凯文与中国文化精粹完美融合,在传统的高贵,典雅,矜持的风格上,融入了现代人特有的桀骜不驯,加上新生代的随意和休闲,凝练成独特的格调,简约纯正,经典不凡的高端品位和崇尚自由的时尚理念,又具有强烈的时代感。无论在风格、面料及色彩都遵循国际时尚,不断引领国内服饰流行趋势。
Coumu Krillex 库姆•凯文经过多年的稳健经营与发展,拥有了一支专业的、高素质的营销管理团队和研发设计团队,不仅在产品上创新,而且销售的管理、物流配送、品牌推广、营销的理念与策略都在不断的完善。2022年Coumu Krillex 库姆•凯文品牌加大市场营销力度,进而加快品牌建设与渠道扩张的步伐。企业秉承全球化时尚及管理潮流的全新概念,整体实施品牌体系智能化管理系统,凭借先进的网络技术和通信技术在企业内部建立智能化的信息管理平台,不断提高企业决策的正确性和对市场的快速反应能力。并以市场为导向,为客户、为消费者提供更周到、更细致的专业服务,定期拜访客户、保证售前、售后始终为客户服务,为代理商、加盟商赢造一个低风险,高利润的投资环境,为各新老客户提供超所值的回馈,携手共创双赢。
Coumu Krillex is affiliated to Kelvin Kern Co., Ltd., the United States. The company adopts the mode of vertical integration of industry, integrating brand management and promotion, product research and development design, product production and sales. The company's products always keep pace with European and American fashion, introducing more personalized and unique cutting technology, more conformable to Asian human body design and more comfortable fabrics, With its exquisite and elegant style, it attracts the attention of fashion, and the elegance of clothing needs to be reflected by appropriate fashion. Through the unique design of timeless classic color and slim and compact, focusing on the changes in details in simple design, reflecting elegance and self-confidence, extraordinary fashion and temperament, insight into the spiritual state and spiritual space of fashion, to meet the young people who pursue the trend and have sharp tentacles, is the real "fashion creator". Coumu Krillex clothing is a popular brand.
The perfect combination of corporate brand culture and design connotation highlights the personalized characteristics of "individuality", "fashion", "simplicity" and "taste". The unique sense of detail design perfectly integrates the essence of Chinese culture with the western lineage of Coumu Krillex Coom Kevin. In the traditional noble, elegant and reserved style, it integrates the unique rebellious of modern people, plus the casual and leisure of the new generation, condensed into a unique style, simple and pure, classic high-end taste and the fashion concept of advocating freedom, and has a strong sense of the times. Both in style, fabric and color follow international fashion, and constantly lead the domestic fashion trend.
After years of steady operation and development, Coumu Krillex has a professional and high-quality marketing management team and R&D design team, which not only innovate in products, but also constantly improve the concepts and strategies of sales management, logistics distribution, brand promotion and marketing. In 2022, the brand of Coumu Krillex will increase its marketing efforts, thus accelerating the pace of brand construction and channel expansion. The enterprise adheres to the new concept of global fashion and management trend, fully implements the intelligent management system of brand system, builds an efficient information management platform within the enterprise by virtue of advanced network technology and communication technology, and continuously improves the correctness of enterprise decision-making and rapid response to the market. And market-oriented, provide more thoughtful and detailed professional services for customers and consumers, visit customers regularly, ensure that pre-sale and after-sales services are always for customers, create a low-risk and high-profit investment environment for agents and franchisees, provide value-added feedback for new and old customers, and work together to create a win-win situation.
品牌核心精神/Spirit Of Brand
( — ) "诚"是核心,以诚信为本,对人真诚,对客户忠诚 , 表达了 Coumu Krillex的品牌核心精神:金子般的诚信和优质的服务
(二)"纳"取自 " 海纳百川 " ,以卓越的服务、广阔的胸怀,赢得合作伙伴、广大顾 客的广泛信赖和倾力支持;
(三)"广"是以专业和战略的广度放眼全球,以大海般的情怀和超值的服务蠃取未来;
(四) "搏"人生如战场,只有励志拼搏,敢为人先,做人生的强者,才能实现共赢与持续发展。 " 以国际化的视野升级品牌文化以国际品牌的标准制胜国内市场 " , "品牌科学发展观"理性助推品牌的长远发展,"智慧引领未来"支持品牌的快速发展,终将"Coumu Krillex"做大做强,跻身于世界一流品牌,享誉国际。
品牌风格/Style of Brand
大气、自信、时尚、经典、责任、成功、亲切、个性化、国际化。
设计理念/Design Concept
色彩明朗,简洁高雅,年轻化,休闲化。
25-45岁,他们是一群敢于创新,积极乐观,在生活中需要有更多与众不同的个性展现。有独特审美需求,他们的事业正处于创业发展期或成熟期的现代都市男士!
渠道模式/Channel Mode
CoumuKrillex品牌直营、CoumuKrillex品牌门店加盟、CoumuKrillex品牌地区代理
产品风格/Product Style
产品系列分为"都市休闲"和"个性休闲"两大系列。
都市休闲系列:穿着于日常上班、会议、商谈等场合。通过不张扬的款式和有型而不感拘谨的版型,以精致的细节设计,凸显他们的干练和自信。(占货品的65% )
个性休闲系列:精细的面料选取,穿着于十分随意休闲的场合,汫究品质的同时,以设计独特宣扬现代社会的生活方式。(占货品的35%)
Core Spirit Of Brand
(-) "honesty" is the core, take the good faith as this, sincere to the person, to the customer loyalty, expressed CoumuKrillex
Ya Shark gold integrity and quality service
(2) "Na" refers to "all rivers run into the sea". With excellent service and broad mind, na "has won extensive trust and full support from partners and customers;
(3) "Guang" is to take a global view with a professional and strategic breadth, to win the future with feelings like the sea and value-worthy services;
Life is like a battlefield. Only by inspiring ourselves to work hard, being the first and being strong in life can we achieve win-win and sustainable development. "Upgrade brand culture with international vision to win the domestic market with the standard of international brand", "scientific brand development concept" rational boost the long-term development of the brand, "wisdom leads the future" support the rapid development of the brand, will eventually "CoumuKrillex "bigger and stronger, become a famous international brand.
Style of Brand
Atmosphere, responsibility, confidence, fashion, China, classic, success, friendliness, individuality, internationalization.
Design Concept /Design Concept
Bright color, simple and elegant, young, leisure.
25 to 45 years old, they are a group of innovative, positive and optimistic, in life need to have more distinctive personality display. There are unique aesthetic needs, their career is in the entrepreneurial development period or mature period of modern urban men!
Channel Mode /Channel Mode
Direct sales, men's wear franchise, men's wear agent.
Product Style /Product Style
Product series is divided into "urban leisure" and "personality leisure" two series.
Urban leisure series: wear for daily work, meetings, negotiations and other occasions. Through the design that does not make public and have type but do not feel restrained version model, with delicate detail design, highlight their able and confident. (65% of goods)
1. Personalized casual collection: Sophisticated fabric selection, dressed in very casual and casual occasions, we will start our speeches at 8:00 and proclaim our modern lifestyle with unique design. (35% of goods)
• 加盟指南 •
运作支持
开业前期/降低加盟商投资风险
■有效的市场评估
■合理的店铺选址
■准确的投资分析开业过程中/确保品牌成功进入市场
■提供店铺的统一规划,设计图、平面图及相关的装潢、材料的使用建议
■提供开业前的整体策划
■提供专业的店铺形象设计
■提供专业的货品、店铺陈列和店铺运营管理培训
■提供员工业务能力的培训【包括:销售技巧、陈列展示、服务礼仪等】
■完善的POS系统,以便快捷准确的掌握市场的销售信息,更科学的专业化管理店铺。
■产品有效推广、销售和管理。
1)每季新品上市时提供专业的新品形象推广计划,并有针对性进行相关培训;
2)销售过程中:
a、根据店铺实际情况为加盟商提供新的货源,销售信息;
b、进行必要的商品调拨,保证库存的合理;
c、针对不同的销售当期,统一策划促销活动。
3)共享公司整体品牌推广带来的品牌效应加盟条件
为保证Coumu Krillex服饰的品牌形象,以及形成规模经营的效应,我们要求申请成为Coumu Krillex服饰专卖商的伙伴具备以下条件:
投资者自身条件:
■加盟商须对零售管理有一定经验,道守公司各项经营管理规则
■具有较强的品牌意识,能认同Coumu Krillex服饰的品牌理念,具有长期发展的眼光
■按公司统一标准布置店铺形象、向公司统一购置系统配置
专卖店(厅/柜)条件
■地级以上城市(含地级市)专卖店要求120平米以上
■县级市(含县)专卖店要求80平米以上
■专厅(柜)面积必须60平米以上,坐落商场边或位于较好的中岛
■经营场地位置时尚品牌与商务品牌专区的结合点
■按公司统一标准装修店面,陈列货品。
Operation support The early stage of the opening/reduce franchisees investment risk Effective market assessment Reasonable store location -
Accurate investment analysis in the process of opening/to ensure the sucoess of the brand into the market Provide unified planning, design renderings, floor plan and decoration, the use of material of related Suggestions Provide overall planning before opening
■Provide professional stores image design Provide professional products, store display and store operation management training
■Provide training of the staff ability [ including: sales skills, display, service etiquette, etc] Improve the POS system, in order to quick and accurate grasp of market sales information, more scientific professional management of the store. Product promotion, sales and management effectively.
1) quarterly product launches when provide professional product image promotion plan, and the related training 2) targeted salesprocess: a, according to the actual circumstance of the store to provide the latest source for franchisees, sales information B, make the necessary goods transfers, to guarantee the reasonable inventory of c, according to different sales period, unified planning promotional activities
3) share the company's overall brand promotion of brand effect Join condition In order to Kaixuanmen brand image, and the effect of the formation of scale operation, we ask that the application be CoumuKrillex nopoly partners meet the following conditions: Investors own conditions: Joining trader must have certain experience in retail management, abide by the rules of operation and management of the company Strong brand awareness, can identify with the CoumuKrillex brand concept, has the long-term development vision According to company standard decorate the store image, unified purchase system configuration to the company Store (hall/ark) conditions Ground level above the city (prefecture) stores required more than
120 square meters County-level city (county) stores required more than 80 square meters Designed hall (ark) area must be more than 60 square meters, is located in shopping malls or good islandis located in Fashion brands and business operation sites position point of brand zone According to company standard decoration store, display of goods

• 品牌优势 •
一、设计优势
多年资深时尚品牌设计师团队广泛采集伦敦、巴黎、米兰,东京等时尚之都的流行资讯,从服饰的面料、款式,构成比例等方面深入挖掘独到的灵感创作,结合本土时尚人士的个性潮流追求,设计出融汇经典与时尚,精致与优雅相结合的Coumu Krillex特色时尚服饰。
二、产品优势
倡导都市新时尚,强调现代都市族群工作和生活的多面性,以及不同场合穿着的多样化混搭风格,同时释放出时尚群体的个性化及多样化的生活方式,实现产品组合多样化,每季都推出上百种新款式上市,保持大众休闲时尚和精致白领时尚不重样的时尚品味。
三、价格优势
坚持给顾客提供大众化价位的时尚产品,推崇时尚共享,给予顾客性价比较大化的实惠,让消费者在体验时尚人生的同时更能感受和传递Coumu Krillex所代表的现代时尚的企业文化精神。
四、宣传优势
在推广方面,立足特色化的营销策划新战略,创新运作品牌营销体系,通过各季新品上市的促销方式,精心开发创意礼品,用心体会消费者真实的心理诉求;在大型专卖店开业之际,如期举行各季节Coumu Krillex新品发布会,以及在各知名媒体上做品牌宣传。
1. Design advantage
For many years, our team of experienced fashion brand designers has extensively collected popular information from fashion capitals such as London, Paris, Milan, and Tokyo. We have deeply explored unique inspirations and creations from the aspects of clothing fabrics, styles, and composition ratios. Combining with the personalized trend pursuit of local fashionistas, we have designed Coumu Krillex characteristic fashion clothing that combines classic and fashion, exquisite and elegant.
2. Product advantage
Coumu Krillex advocacy of Shanghai city new fashion, emphasizing the modern urban ethnic work and life of the many, as well as the different occasions in diverse mix building a style, at the same time release the dual personality of the fashion group and diverse way of life, realize the diversification of product mix, listed out hundreds of new style every season, to keep the public leisure fashion and delicate white collar fashion different fashion sense.
3. Price advantage
Coumu Krillex insist for the customer provide popular fashion product price, promoting fashion sharing, insist to give customers to maximize the ratio of affordable, can let consumer experience in fashion of life at the same time more feelings and transmit wiener king represented by the spirit of modern corporate culture.
4. Propaganda advantage
In terms of promotion, Coumu Krillex based on the characteristicof the new strategic marketing planning, innovative operation brand marketing system, through each season previewpromotions, carefully developed creative gifts, consumers feelthe real psychological demands; In the large stores, insist on holding each season CoumuKrillex conference, as well as in the famous media brand advertising.
• 关于我们 •
Coumu Krillex库姆•凯文品牌隶属于美国凯尔文克恩有限公司,公司采用产业纵向一体化的模式,集品牌管理与推广、商品研发设计、商品生产制造、销售为一体,公司产品始终保持与欧美时尚同步,引入更具个性化、风格独特的裁剪工艺、更加符合亚洲人体的版型设计和更具舒适性的面料,以其精致优雅的风格吸引着时尚的目光,服饰的优雅更需要有合适的时装来体现。通过永恒经典色调及修身紧致的独特设计,于简约的设计中注重细节上的变化,体现优雅与自信,非凡的时尚和气质,洞悉时尚的精神状态和心灵空间,来满足追求潮流、触角敏锐的年轻人们,是真正的“时尚缔造者”,Coumu Krillex库姆•凯文服饰,是深受人们喜爱的品牌。
企业品牌文化与设计内涵的完美结合,彰显“个性”“时尚”“简约”“品位”的个性化特点。独特的细节设计感将具有西方血统的Coumu Krillex库姆•凯文与中国文化精粹完美融合,在传统的高贵,典雅,矜持的风格上,融入了现代人特有的桀骜不驯,加上新生代的随意和休闲,凝练成独特的格调,简约纯正,经典不凡的高端品位和崇尚自由的时尚理念,又具有强烈的时代感。无论在风格、面料及色彩都遵循国际时尚,不断引领国内服饰流行趋势。
Coumu Krillex库姆•凯文经过多年的稳健经营与发展,拥有了一支专业的、高素质的营销管理团队和研发设计团队,不仅在产品上创新,而且销售的管理、物流配送、品牌推广、营销的理念与策略都在不断的完善。2022年Coumu Krillex品牌加大市场营销力度,进而加快品牌建设与渠道扩张的步伐。企业秉承全球化时尚及管理潮流的全新概念,全面实施品牌体系智能化管理系统,凭借先进的网络技术和通信技术在企业内部建立高效的信息管理平台,不断提高企业决策的正确性和对市场的快速反应能力。并以市场为导向,为客户、为消费者提供更周到、更细致的专业服务,定期拜访客户、保证售前、售后始终为客户服务,为代理商、加盟商赢造一个低风险,高利润的投资环境,为各新老客户提供超所值的回馈,携手共创双赢。
Coumu Krillex Kum Kevin is affiliated to Kelvin Kern Co., Ltd., the United States. The company adopts the mode of vertical integration of industry, integrating brand management and promotion, product research and development design, product production and sales. The company's products always keep pace with European and American fashion, introducing more personalized and unique cutting technology, more conformable to Asian human body design and more comfortable fabrics, With its exquisite and elegant style, it attracts the attention of fashion, and the elegance of clothing needs to be reflected by appropriate fashion. Through the unique design of timeless classic color and slim and compact, focusing on the changes in details in simple design, reflecting elegance and self-confidence, extraordinary fashion and temperament, insight into the spiritual state and spiritual space of fashion, to meet the young people who pursue the trend and have sharp tentacles, is the real "fashion creator". Coumu Krillex Kum Kevin clothing is a popular brand.
The perfect combination of corporate brand culture and design connotation highlights the personalized characteristics of "individuality", "fashion", "simplicity" and "taste". The unique sense of detail design perfectly integrates the essence of Chinese culture with the western lineage of Coumu Krillex Kum Kevin. In the traditional noble, elegant and reserved style, it integrates the unique rebellious of modern people, plus the casual and leisure of the new generation, condensed into a unique style, simple and pure, classic high-end taste and the fashion concept of advocating freedom, and has a strong sense of the times. Both in style, fabric and color follow international fashion, and constantly lead the domestic fashion trend.
After years of steady operation and development, Coumu Krillex has a professional and high-quality marketing management team and R&D design team, which not only innovate in products, but also constantly improve the concepts and strategies of sales management, logistics distribution, brand promotion and marketing. In 2022, the brand of Coumu Krillex will increase its marketing efforts, thus accelerating the pace of brand construction and channel expansion. The enterprise adheres to the new concept of global fashion and management trend, fully implements the intelligent management system of brand system, builds an efficient information management platform within the enterprise by virtue of advanced network technology and communication technology, and continuously improves the correctness of enterprise decision-making and rapid response to the market. And market-oriented, provide more thoughtful and detailed professional services for customers and consumers, visit customers regularly, ensure that pre-sale and after-sales services are always for customers, create a low-risk and high-profit investment environment for agents and franchisees, provide value-added feedback for new and old customers, and work together to create a win-win situation.
品牌核心精神/Spirit Of Brand
( — ) " 诚〃是核心,以诚信为本,对人真诚,对客户忠诚 , 表达了 CoumuKrillex库姆•凯文
金子般的诚信和优质的服务
( 二 ) " 纳〃取自 " 海纳百川 " ,以卓越的服务、广阔的胸怀,赢得合作伙伴、广大顾 客的广泛信赖和倾力支持;
(三) "广〃是以专业和战略的广度放眼全球,以大海般的情怀和超值的服务蠃取未来;
(四) 〃搏"人生如战场,只有励志拼搏,敢为人先,做人生的强者,才能实现共赢与持续发展。 " 以国际化的视野升级品牌文化以国际品牌的标准制胜国内市场 " , " 品牌科学的发展观〃理性助推品牌的长远发展,"智慧引领未来〃支持品牌的快速发展,终将"CoumuKrillex库姆•凯文"做大做强,成为一个享誉国际品牌。
品牌风格/Style of Brand
大气、责任、自信、时尚、中国、经典、成功、亲切、 个性、国际化。
设计理念/Design Concept
色彩明朗,简洁高雅,年轻化,休闲化。
25-45岁,他们是一群敢于创新,积极乐观,在生活中需要有更多与众不同的个性展现。有独特审美需求,他们的事业正处于创业发展期或成熟期的现代都市男士!
渠道模式/Channel Mode
直营、男装加盟、男装代理。
产品风格/Product Style
产品系列分为"都市休闲"和"个性休闲"两大系列。
都市休闲系列:穿着于日常上班、会议、商谈等场合。通过不张扬的款式和有型而不感拘谨的版型,以精致的细节设计,凸显他们的干练和自信。(占货品的65% )
个性休闲系列:精细的面料选取,穿着于十分随意休闲的场合,汫究品质的同时,以设计独特宣扬现代社会的生活方式。(占货品的35%)
Core Spirit Of Brand
(-) "honesty" is the core, take the good faith as this, sincere to the person, to the customer loyalty, expressed CoumuKrillex
Ya Shark gold integrity and quality service
(2) "Na" refers to "all rivers run into the sea". With excellent service and broad mind, na "has won extensive trust and full support from partners and customers;
(3) "Guang" is to take a global view with a professional and strategic breadth, to win the future with feelings like the sea and value-worthy services;
Life is like a battlefield. Only by inspiring ourselves to work hard, being the first and being strong in life can we achieve win-win and sustainable development. "Upgrade brand culture with international vision to win the domestic market with the standard of international brand", "scientific brand development concept" rational boost the long-term development of the brand, "wisdom leads the future" support the rapid development of the brand, will eventually "CoumuKrillex Shark "bigger and stronger, become a famous international brand.
Style of Brand
Atmosphere, responsibility, confidence, fashion, China, classic, success, friendliness, individuality, internationalization.
Design Concept /Design Concept
Bright color, simple and elegant, young, leisure.
25 to 45 years old, they are a group of innovative, positive and optimistic, in life need to have more distinctive personality display. There are unique aesthetic needs, their career is in the entrepreneurial development period or mature period of modern urban men!
Channel Mode /Channel Mode
Direct sales, men's wear franchise, men's wear agent.
Product Style /Product Style
Product series is divided into "urban leisure" and "personality leisure" two series.
Urban leisure series: wear for daily work, meetings, negotiations and other occasions. Through the design that does not make public and have type but do not feel restrained version model, with delicate detail design, highlight their able and confident. (65% of goods)
1. Personalized casual collection: Sophisticated fabric selection, dressed in very casual and casual occasions, we will start our speeches at 8:00 and proclaim our modern lifestyle with unique design. (35% of goods)
• 加盟指南 •
开业前期/降低加盟商投资风险
■有效的市场评估■合理的店铺选址■准确的投资分析开业过程中/确保品牌成功进入市场■提供店铺的统一规划,设计效果图、平面图及相关的装潢、材料的使用建议■提供开业前的整体策划■提供专业的店铺形象设计■提供专业的货品、店铺陈列和店铺运营管理培训 ■提供员工业务能力的培训【包括:销售技巧、陈列展示、服务礼仪等】■完善的POS系统,以便快捷准确的掌握市场的销售信息,更科学的专业化管理店铺。■产品有效推广、销售和管理。
1)每季新品上市时提供专业的新品形象推广计划,并有针对性进行相关培训2)销售过程中:a、根据店铺实际情况为加盟商提供最新的货源,销售信息
b、进行必要的商品调拨,保证库存的合理c、针对不同的销售当期,统一策划促销活动
3)共享公司整体品牌推广带来的品牌效应加盟条件
为保证CoumuKrillex 库姆凯文的品牌形象,以及形成规模经营的效应,我们要求申请成为CoumuKrillex 库姆凯文服饰专卖商的伙伴具备以下条件:投资者自身条件:■加盟商须对零售管理有一定经验,道守公司各项经营管理规则■具有较强的品牌意识,能认同CoumuKrillex 库姆凯文服饰的品牌理念,具有长期发展的眼光■按公司统一标准布置店铺形象、向公司统一购置系统配置
专卖店(厅/柜)条件
■地级以上城市(含地级市)专卖店要求120平米以上■县级市(含县)专卖店要求80平米以上■专厅(柜)面积必须60平米以上,坐落商场边或位于较好的中岛■经营场地位置时尚品牌与商务品牌专区的结合点■按公司统一标准装修店面,陈列货品。
Operation support The early stage of the opening/reduce franchisees investment risk Effective market assessment Reasonable store location -
Accurate investment analysis in the process of opening/to ensure the sucoess of the brand into the market Provide unified planning, design renderings, floor plan and decoration, the use of material of related Suggestions Provide overall planning before opening
■Provide professional stores image design Provide professional products, store display and store operation management training
■Provide training of the staff ability [ including: sales skills, display, service etiquette, etc] Improve the POS system, in order to quick and accurate grasp of market sales information, more scientific professional management of the store. Product promotion, sales and management effectively.
1) quarterly product launches when provide professional product image promotion plan, and the related training 2) targeted salesprocess: a, according to the actual circumstance of the store to provide the latest source for franchisees, sales information B, make the necessary goods transfers, to guarantee the reasonable inventory of c, according to different sales period, unified planning promotional activities
3) share the company's overall brand promotion of brand effect Join condition In order to Kaixuanmen brand image, and the effect of the formation of scale operation, we ask that the application be CoumuKrillex monopoly partners meet the following conditions: Investors own conditions: Joining trader must have certain experience in retail management, abide by the rules of operation and management of the company Strong brand awareness, can identify with the CoumuKrillex brand concept, has the long-term development vision According to company standard decorate the store image, unified purchase system configuration to the company Store (hall/ark) conditions Ground level above the city (prefecture) stores required more than
120 square meters County-level city (county) stores required more than 80 square meters Designed hall (ark) area must be more than 60 square meters, is located in shopping malls or good islandis located in Fashion brands and business operation sites position point of brand zone According to company standard decoration store, display of goods

• 品牌优势 •
一、设计优势
多年资深时尚品牌设计师团队适时广泛采集伦敦、巴黎、米兰,东京等时尚之都的流行资讯,从服饰的面料、款式,构成比例等方面深入挖掘独到的灵感创意,并结合本土时尚人士的个性潮流追求,设计出融汇经典与时尚,精致与优雅相结合的CoumuKrillex 库姆凯文 特色时尚服饰。
二、产品优势
倡导美派都市新时尚,强调现代都市族群工作和生活的多面性,以及不同场合穿着的多样化混搭风格,同时释放出时尚群体的双重个性及多样化的生活方式,实现产品组合多样化,每季都推出上百种新款式上市,保持大众休闲时尚和精致白领时尚不同的时尚品味。
三、价格优势
坚持给顾客提供大众化价位的时尚产品,推崇时尚共享,直坚持给予顾客性价比最大化的实惠,让消费者在体验时尚人生的同时更能感受和传递CoumuKrillex 库姆凯文 所代表的现代时尚的企业文化精神。
四、宣传优势
在推广方面,立足特色化的营销策划新战略,创新运作品牌营销体系,通过各季新品上市的促销方式,精心开发创意礼品,用心体会消费者最真实的心理诉求;在大型专卖店开业之际,坚持举行各季节CoumuKrillex 库姆凯文 品牌发布会,以及在各知名媒体上做品牌宣传。
1. Design advantage
For many years, senior fashion brand of men's wear designer team timely widely gathering in London, Paris, milan, Tokyo and other fashion capital of popular information, from the fabrics of clothing, style, composition, etc, to dig deeper into original ideas, and combined with local the personality trend of fashionable personage pursuit, design of classical and fashion, delicate and elegant combination of fashionable men's clothing CoumuKrillex characteristics.
2. Product advantage
CoumuKrillex advocacy of Shanghai city new fashion, emphasizingthe modern urban ethnic work and life of the many, as well as the different occasions in diverse mix building a style, at the same time release the dual personality of the fashion group and diverse way of life, realize the diversification of product mix, listed out hundreds of new style every season, to keep the public leisure fashion and delicate white collar fashion different fashion sense.
3. Price advantage
CoumuKrillex insist for the customer provide popular fashion product price, promoting fashion sharing, insist to give customers to maximize the ratio of affordable, can let consumer experience in fashion of life at the same time more feelings and transmit wiener king represented by the spirit of modern corporate culture.
4. Propaganda advantage
In terms of promotion, CoumuKrillex based on the characteristicof the new strategic marketing planning, innovative operation men's wear brand marketing system, through each season previewpromotions, carefully developed creative gifts, consumers feelthe real psychological demands; In the large stores, insist on holding each season CoumuKrillex conference, as well as in the famous media brand advertising.
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